Our Story
We built this for ourselves first
Lode Leads started as an internal tool. We needed it before anyone else did. Now we are making it available to everyone.
Why we built Lode Leads
We run other products at MatchNApply. On the B2B side, we needed to find companies that fit specific profiles — the right size, the right industry, actively hiring, in the right region. On the B2C side, we needed to find content creators and influencers for outreach campaigns. Two very different audiences, same underlying problem: finding the right people is hard.
We tried existing tools — Apollo among them — and manual prospecting. We even outsourced it. Nothing met our standards. The data was incomplete, the targeting was imprecise, and the manual work of aligning prospects against our ideal customer profile was exhausting. Different team members evaluated the same leads differently — there was no consistency, no objectivity, and no way to scale it without throwing more people at the problem.
So we automated it. We built a system that searches multiple platforms, pulls real data, and uses AI to score every lead against specific criteria — removing the manual work, the bias, and the inconsistency. It worked. Our team started using it daily for both B2B prospecting and creator outreach.
Then we looked at what we had built and asked: why not make this available to everyone? The competitive edges were clear — multi-platform search, AI scoring, conversational interface, transparent pricing. So we packaged it into Lode Leads.
We are being honest about where we are. The product was built to solve our specific problems first, and we are still in the process of generalizing it. Some features are mature and battle-tested from months of internal use. Others are being adapted to work for a broader range of industries and use cases. All 11 platforms are live today — LinkedIn, Google Maps, TikTok, Instagram, Facebook, Twitter/X, Reddit, and YouTube.
We ship what works, improve based on real usage, and do not overpromise. If you are looking for a polished enterprise platform with 300 features, we are not there yet. If you want a tool that actually finds and qualifies leads with AI — built by a team that uses it every day — that is exactly what we are building.
What we learned building this
Built From Real Need
We did not start with a market opportunity. We started with a problem we could not solve with existing tools. Lode Leads exists because we needed it ourselves first.
A Ranked List, Not a Dump
Dead leads are cut before they ever reach you, and what arrives is ranked by who to call first — title match, company signals, growth signals, and contextual fit. Smart qualification runs underneath, but you just see a ranked list. We got tired of scrolling through hundreds of dead leads to find a handful worth dialing.
Still Evolving
We are actively generalizing what worked internally for our team. Some features are polished, others are being adapted from our internal workflows. We ship what works and improve in the open.
How we think about this
Quality Over Quantity
We would rather deliver 50 sales-ready leads than 5,000 unqualified contacts. This is the standard we held ourselves to internally, and it is the standard we hold for every user.
Speed Without Complexity
Describe your ideal customer in plain language. Our AI agent handles the rest — no dashboards, no workflow builders, no 40-page setup guides.
Search Where Prospects Actually Are
We learned the hard way that B2B prospects are not all on LinkedIn. Local businesses live on Google Maps. Creators live on social platforms. One database is not enough.
Built for Teams
Per-seat pricing, shared campaigns, Google Sheets sync, and email reports. Every team member gets full platform access from day one.
Conversational First
Internally we hated configuring filters and building boolean queries. So we built an AI agent you talk to in plain language. That became the core of the product.
Transparent & Honest
No hidden fees, no bait-and-switch pricing, no credits that expire overnight. We built this for ourselves first — we would not tolerate that, and neither should you.
The team behind Lode Leads
We are the founders of MatchNApply LTD, building AI-powered tools for hiring and sales teams.
Company
MatchNApply LTD
Lode Leads is a product of MatchNApply LTD, an AI-powered platform for hiring and sales teams.
London, UK
2nd Floor, College House
17 King Edwards Road
Ruislip, London HA4 7AE
Connect
Try what we built
11-platform search with AI scoring. Built by a team that uses it every day. Starting at $15/seat/month.
Get started free